Just Add Power Will Showcase the Latest MaxColor Solutions, Host Its Annual Guitar Giveaway, and Take Part in the First CEDIA Expo Pickleball Meet-Up
SEMINOLE, Fla. — Aug. 1, 2024 — Just Add Power, a leader in AV-over-IP distribution, will display its latest solutions in Booth 3333 at CEDIA Expo 2024, Sept. 5-7 in Denver. At the booth will be the company’s new award-winning MaxColor™ 4K60 Series MC-TXWP1 wall plate transmitter, MC-QX MaxColor 4K60 Tiling and Warping transmitter, and the AES67-capable MC-TX3 MaxColor 4K60 Series transmitter. The 8th annual daily guitar giveaway will once again be a highlight at the Just Add Power booth, helping to raise awareness for the Guitars 4 Vets (G4V) program. Just Add Power is also a sponsor of the first-ever CEDIA Expo Pickleball Meet-Up taking place on Sept. 3 at the Gates Tennis Center.
“One popular trend is 4K60 supported with a native AV-over-IP distribution chain and with the features and capabilities to fit the project — whether that’s BYOD input; tiling and warping video wall capabilities; or AES67 audio support, ” said Taft Stricklin, chief sales officer for Just Add Power. “At CEDIA, you’ll see all the new flavors of our MaxColor Series for homes and resimercial applications that want the UHD upgrade. Of course, we also like to have fun and let our hair down, so come see us at the Pickleball Meet-up, and during the show, stop by our booth to be entered into our guitar giveaway.”
The new Just Add Power MaxColor MC-TXWP1 PoE, two-gang HDMI wall plate transmitter provides integrators with a convenient HDMI port that natively supports 4K60 input from any source. It distributes 4K UHD video from connected 4K BYOD sources with no downscaling or subsampling. With the MC-TXWP1, 4K60/4:4:4/36-bit video can be distributed over a 1Gb managed network using Cat 5e/Cat 6 cable. It delivers instant, seamless switching; 4K up- and downscaling; and HDR management while supporting all lossless audio formats and HDR10, HLG, and Dolby Vision for the best viewing experience. To match any décor, the unit’s faceplate is available in black, white, or custom colors.
The Just Add Power MC-QX MaxColor 4K60 Tiling and Warping Transmitter combines the company’s MaxColor technology, 4K network video tiler, and Warp Engine technology. It allows 4K60 source devices to be displayed on a single screen instantly, along with source rotation capabilities. Users can simultaneously watch up to four 4K60 video sources in multiple formats, including single-screen, video wall, or tiled video. With the MC-QX warping capability, installers can rotate any source image in a Just Add Power matrix — cable boxes, media players, game systems, cameras, and more — in 0.1-degree increments in real time with incredibly low latency. The rotated image can then be sent to an unlimited number of receivers in the network, allowing for the creation of massive artistic video walls using a single MC-QX.
The MC-TX3 MaxColor 4K60 Series Transmitter natively supports 4K60 in and out, allowing end users to play Ultra HD video from any 4K source and device now available, along with compatibility for AES67 audio systems. With the MC-TX3, video at 12-bit color and 4:4:4 chroma can be distributed over Cat 5/Cat 6 cable. Like the MaxColor MC-TX2, the new MC-TX3 transmitter offers power over USB-C, supporting KVM or, for example, a USB web camera signal over IP. Further, it supports MPEG downstreaming for connected devices, such as a laptop or tablet. Even more, it supports input for LPCM audio up to eight channels, AES67 audio send and receive up to eight channels, and AES67 audio injection into any Just Add Power network. Like many other transmitters in the Just Add Power lineup, it includes HDMI pass-through; control of endpoints via RS-232, IR, and CEC; and Image Pull, which allows users to preview an image from any source or display from any web browser or control system at up to 10 fps.
At the booth, there will be daily guitar giveaways to bring greater awareness to G4V’s mission to provide relief to struggling veterans through the healing power of music and community. Just Add Power has supported the cause for eight years, donating guitars to the program annually. This year, the company is donating three guitars to G4V’s cause, and CEDIA Expo attendees can enter for a chance to win a Jackson Monarkh guitar, an ESP LTD electric guitar with a flamed maple top, or a Players Series white on white Fender Stratocaster.
